You’re business is sitting on a goldmine, but you don’t know it yet.
In an era where everyone chases the next shiny thing, you already have your weapon for success: your story.
Using my investigative journalism lens, I help you discover your unique story, find clarity in your zone of genius, and package everything in a way that draws in your ideal client.
Let’s be real, anyone can use AI to write, but only a human can ask the right questions to help extract stories that sell. With more than 400 interviews under my belt, my Stories to Sales® method has helped entrepreneurs from all over the world leverage their life experiences to foster a deeper connection with their audience.
As a busy CEO, if you can get your story right once, you can have your team repurpose it across all different mediums. So instead of chasing the next shiny pony, strengthen your biggest competitive advantage: storytelling.
Together let’s help you increase your bottom line, build more brand awareness and help you release the imposter syndrome once and for all. Book a 20-minute free consultation today.
Let’s tap into the hidden equity of your lived experiences.
Build trust with current and prospective customers.
A shift has been brewing. If you have been paying attention... you may have noticed. You’re seeing more CEOs showcase their thought leadership and personal stories rather than posts from brand accounts alone. This is because people buy from people.
My services provide you with clear storytelling deliverables that you can easily start plugging away in your marketing. I will be with you every step of the way. Whether it’s social media, email marketing, website landing pages, public speaking or more, let me help you build your arsenal of stories.
From the Bestselling Storytelling Intensive (2 Hour Interview Process) to 1:1 Coaching and Workshops, I have a variety of services for businesses.
Achieve long-term alignment in your business.
It doesn’t make sense to invest thousands in fancy funnels and the most designer technology, if your message and positioning isn’t clear. At the end of the day, you need to bring in sales. If your foundation isn’t strong the rest doesn’t matter. Let’s get clear on your brand’s story, your founder story, your messaging across different platforms and help you share what you exactly do and why so your customers sign the dotted line.
Feel empowered in your journey as a CEO.
Your story is the secret sauce for an authentic brand. In Liz’s case, we discovered that she was more than just a beauty entrepreneur. She walked away from our intensive feeling like a leader who cultivates a community for single women looking to grow abundance. That’s the power of positioning.
Before I switched into a career based on storytelling and forming deep connections, I was working in a well-known financial firm.
Yet I was craving a more creative path that gave my writing visibility and the opportunity to speak to people from all walks of life about the issues that matter.
I ended up taking a huge risk by leaving my stable job in hopes of transitioning into journalism. I went through 7 months of unemployment and was often judged by others for taking this leap. People didn't understand my why.
But I used that time to apply to my dream graduate journalism school at Columbia University and built a portfolio of rich stories in the process.
In the end it was an authentic story about my life that helped me gain admission.
Today I’ve worked as a financial journalist where my work has been read by millions of readers. I also wrote a book titled, 'Tell Her She's Lovely" on Amazon. This book based on my life story and was the first step in monetizing my own life story.
I'm excited about helping you unearth the gifts in your life story.
